Episode 229

Create Your Professional Brand (Ep 229)

Is Your Professional Brand Aligned With Your Career Goals? 4 Questions to Help You Find Out, with Mark Mears (Ep 229)

In this episode of The Job Hunting Podcast, I had the pleasure of speaking with Mark Mears, a renowned branding expert with extensive experience working with major brands like McDonald's and Frito-Lay. Mark shared invaluable insights from his corporate experience that we can adapt to develop our professional brand and leadership style. We also discuss one of Mark's great passions: The significance of creating a fulfilling workplace.

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Timestamps to guide your listening:

  • 01:40 Mark Mears Story From Law School Aspirations to Marketing Maven 
  • 04:00 The Epiphany: A New Direction in Branding 
  • 06:20 The LEAF Model: Leadership, Engagement, Accountability, and Fulfilment 
  • 08:56 Navigating the New World of Work: Purpose and Belonging 
  • 11:16 The Purposeful Growth Revolution: Changing the Workplace Paradigm 
  • 18:41 Personal Branding: Overcoming Myths and Embracing Growth 
  • 26:58 Finding Purpose in Every Job: A New Perspective 
  • 31:17 Overcoming Fear, Uncertainty, and Doubt 
  • 34:53 Embracing Courage Over Confidence 
  • 35:35 Strategies for Successful Career Transitions 
  • 40:20 Navigating Senior Level Interviews 
  • 43:32 Building a Strong Personal Brand 
  • 49:20 The Purposeful Growth Revolution 
  • 51:34 Creating a Living Legacy in the Workplace 
  • 55:36 Conclusion: The Importance of Purposeful Leadership 

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About the host, Renata Bernarde

Hello, I'm Renata Bernarde, the Host of The Job Hunting Podcast. I'm also an executive coach, job-hunting expert, and career strategist. I teach corporate, non-profit, and public professionals the steps and frameworks to help them find great jobs, change, and advance their careers with confidence and less stress. 

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About the Podcast

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The Job Hunting Podcast

About your host

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Renata Bernarde

I'm Renata Bernarde, a former CEO and senior executive, now dedicated to helping professionals succeed in advancing their careers. I believe that you can have the best career. One that satisfies your financial and personal needs, brings you joy, and adds value to your life.
I designed career services that can meet your needs and your budget. So, if you're a seasoned professional at a career crossroads, seeking to align your next job with your life's purpose, then let's redefine your career path together and turn aspirations into achievements. Are you ready? Let's embark on this journey together.

Warm regards

Renata Bernarde